Northern Credit Union Launches Interactive Game To Benefit Charities

Trivia Game To Benefit Charities Across Northern Ontario

Northern Credit Union (NCU) is launching today an online trivia game: True North Adventure. It will allow players to select and support local charities while they win points and strive for leaderboard glory.

“We are committed to supporting the communities we serve, and the True North Adventure game is an innovative, fun way to do just that,” said NCU Senior Vice President of Sales, Marketing & Channel Management, Tony Dunham. “At the same time we are empowering Northerners to improve their own communities directly.”

Players can contribute to or nominate good causes that are highlighted at truenorthstrong.ca, Northern Credit Union’s community support website.

The online game is based on a Northern outdoor adventure. Players navigate their own path and move along by answering Northern-themed trivia questions. In doing so, players rack up points and help contribute to a charitable donation. By being lucky, playing well and often, players can increase the odds of their charity receiving a donation.

Donations will be made based on two separate leaderboards. A donation of $1,500 will be divided between the charities selected by the top 10 players, and an additional $1,500 will be distributed amongst the top five charities based on the total points of all players.

To play True North Adventure visit: http://playtruenorthadventure.com/